Bursting with active kiwi botanicals

GOOD CUBE is a conditioning shampoo bar that lasts for at least 100 washes because it is concentrated to lather faster, saving you water
and time in the shower.

Plus every 120g cube you use helps keep our oceans free of one litre of plastic!

Vegan and soap-free bars of goodness
 GOOD CUBE is a 2in1 that works like never before. Each cube is pH balanced (unlike soap) and laced with potent native plants, such as horopito, harakeke and kumarahou to leave even coloured hair feeling deliciously nourished,
wash after wash.

Chockablock with natural goodness

GOOD CUBE is full of plants chosen for their power – the unique properties that really clean, nourish, repair and rejuvenate every follicle of hair.

Free from suplhates + nasty smells

GOOD CUBE is free of parabens, sulfates, polyethylene glycols (PEGs), EDTA, Silicones, SLS, GMOs or Propylene Glycol.

Fantastic not plastic

Every GOOD CUBE you use prevents eight x 250ml plastic bottles from polluting our environment. Raise the bar. Ditch the plastic.

Takes care of Aotearoa/New Zealand’s oceans

Every 120g bar you buy makes another litre of ocean free from plastic – thanks to our support of Sustainable Coastlines

bar of shampoo

Nature Inspired

GOOD CUBE only contains plant-based ingredients, specially chosen for their unique properties that clean, nourish, repair and rejuvenate, with a clean, fresh, natural aroma.

sulphate free shampoo nz

Vegan Friendly

All ingredients in GOOD CUBE are plant-based. There are no animal-derived ingredients. We use gentle, effective and functional ingredients, including New Zealand native extracts like Kawakawa, Horopito, Kumerahou and Harakeke.

natural shampoo nz

Cruelty Free

GOOD CUBE conditioning shampoo is not tested on animals, and never will be.

natural shampoo bars


GOOD CUBE is committed to sustainability and ecological responsibility, so we ensure that our operations are conducted in a way that always protects the environment.

conditioning bar

Excellent Value

You get more than 100 washes from each concentrated GOOD CUBE conditioning shampoo bar per bar for medium length hair (based on keeping the bar well-drained and dry between washes).

nz inspired soap

How to use Good Cube

Because life is all about technique…

1. Thoroughly wet your hair.

2. Draw the dry bar down the full length of your hair – it takes just six strikes to foam and you’re done (swipe fewer times if the bar is wet).

3. Work through your hair, using your hands to spread it evenly.

4. Leave for two to three minutes then rinse out – enjoy your luscious locks!

Normal Hair

Kawakawa & Coconut Oil

Spicy Mandarin & Orange scented
Chia Oil, Coconut Oil and Kawakawa help maintain a healthy scalp and volumised, shiny hair.

Sodium Cocoyl Isethionate, Guar Gum (Guar Hydroxypropyltrimonium Chloride), Plant Origin Glycerin (Glycerin), Sodium Lauryl Sulphoacetate, Betaine, Moroccan Argan Oil (Argania Spinosa Kernel Oil)
Essential Oil Blend: Cedarwood (Cedrus Atlantica Bark Oil, Sweet Orange (Citrus Aurantium Dulcis Peel Oil), Mandarin (Citrus Reticulata Peel Oil), Clove Leaf (Eugenia Caryophyllus Leaf Oil), Ginger (Zingiber Officinale Root Oil), Chia Oil (Salvia Hispanica Seed Oil, Shea Butter (Butyrospermum Parkii), Coconut Oil (Cocos Nucifera Oil), Kawakawa (Macro piper excelsum) Leaf Extract, Kumerahou (Pomaderris Kumeraho) Leaf Extract, Benzyl Alcohol*, Citral*, Eugenol*, Farnesol*, Linalool*, d-Limonene*.
*Components of natural essential oils.

Oily Hair

Horopito & WhiteWillow Bark

Lemon Myrtle scented
Horopito and astringent botanicals remove excess oil without causing irritation or drying out your hair.

Sodium Cocoyl Isethionate, Guar Gum (Guar Hydroxypropyltrimonium Chloride), Plant Origin Glycerin (Glycerin), Sodium Lauryl Sulphoacetate, Betaine
Essential Oil Blend: Lemon Myrtle Essential Oil (Backhousia Citriodora), Chia Oil (Salvia Hispanica Seed Oil), Coconut Oil (Cocos Nucifera Oil), Shea Butter (Butyrospermum Parkii), Willow Bark (Salixa Alba) Extract, Kumarahou (Pomaderris Kumeraho) Leaf Extract, Horopito (Pseudowintera Colorato) Leaf Extract, Kiwifruit Seed (Actinidia Chinensis) Powder, Brown (iron) Oxide, Citral*, Geraniol*, Linalool*.
*Components of natural essential oils.


Kumerahou & Spirulina

Vetiver & Cedarwood scented
Kumerahou for smooth shaving helps detoxify, cleanse and revitalise hair and skin. Keep the shower uncluttered – only one bar needed for cleaning head to toe.

Sodium Cocoyl Isethionate, Guar Gum (Guar Hydroxypropyltrimonium Chloride), Plant Origin Glycerin (Glycerin), Sodium Lauryl Sulphoacetate, Betaine
Essential Oil Blend: Cedarwood (Cedrus Atlantica Bark Oil), Bergamot (Citrus Aurantium Bergamia Fruit Oil), Patchouli (Pogostemon Cablin Oil), Clove (Eugenia Carophyllus Bud Oil), Cypress (Cupressus Sempervirens Leaf Oil), Vetiver (Vetiveria Zizanoides Root Oil), Chia Oil (Salvia Hispanica Seed Oil), Shea Butter (Butyrospermum Parkii), Coconut Oil (Cocos Nucifera Oil), Kawakawa (Macro Piper Excelsum) Leaf Extract, Kumerahou (Pomaderris Kumeraho) Leaf Extract, Green Clay (Bentonite), Spirulina (Spirulina Platensis) Powder, Benzyl Alcohol*, Eugenol*, Isoeugenol*, Farnesol*, Linalool*, d-Limonene*.
*Components of natural essential oils.

Try a range of products by ordering our sampler pack!

Our 3 x 40g 2 in 1 Shampoo and Conditioning pack includes bars for Dry, Oily and Normal hair.

Something for the whole family!  

What’s So Good About

Reduces waste! One bar saves 4 x 350ml plastic bottles.

Cleans up our beaches. Each bar funds the removal of 1 litre of plastic from our coastlines.

Paper packaging is bleach-free, compostable and recyclable.

Saves money. Over 100 washes per 120g bar.

Longer lasting. GOOD CUBE last up to 2 x longer than other bars on the market.

Convenient. Can also be use used as a body wash.

pH adjusted at under pH 6.5.

100% soap-free. Won’t strip hair and leave it dry and brittle.

Nature inspired, EWG approved ingredients.

Gentle on dyed hair.

Multi-purpose bar keeps your life and bathroom clutter free. Perfect for the serial multi-tasker.

Saves our precious water – over 1 litre per 120g bar.

No Sodium Lauryl Sulfate • No Synthetic Fragrances
No Animal Derivatives • No Harsh Chemicals • No Propylene Glycol
No Artificial Colours • No Triethanolamine • No EDTA • No Parabens
No Harsh Detergents • No Animal Testing • No Plastic

Why we never use soap in GOOD CUBE Shampoo Bars

Hair and skin naturally have a slightly acidic pH balance (between 4.5 and 5.5), so acidic body washes, shampoos and conditioners under pH 6.5, such as GOOD CUBE, help restore hair and skin to their natural acidity, keeping hair cuticles closed and healthy, and skin moisturised and hydrated.

High alkaline shampoos are cheaper to produce. They also can lead to cuticle chipping and fibre breakage, which can’t be reversed. Hair becomes tangled and unmanageable.

Soap and soap-based body washes and shampoo bars have a pH of between 8-12 which opens hair cuticles and allows moisture to escape. Hair becomes dry, brittle, statically-charged and hard to manage. Skin can feel tight and tingly, dry, sensitive, itchy and flaky.

healthy hair

pH under 6.5 (acid)

damaged hair

BAD pH over 6.5 (alkaline)

shampoo bar bags

Where do I keep my GOOD CUBE?

Exfoliator & Bar Saver

Hemp Knitted Pouch

The perfect eco-friendly knitted hemp exfoliating pouch to use up those last pesky pieces.

Shampoo Bar Storage Bag

Hemp Knitted Bag

Use this handy eco-friendly knitted hemp bag to store your GOOD CUBE bars.

Giving Back

Good3 Partner with Sustainable Coastlines. Every GOOD CUBE shampoo bar you buy helps us give back, and that’s got to be good.


Read about the plants in our organic, Sulfate, Paraben and plastic free shampoo New Zealand can use and feel good about.


Is it soap? No. Read other common questions about our conditioning shampoo bar. More questions? Simply contact the GOOD CUBE team.